This article is intended to provide an end-to-end procedure on how to configure voice based outbound campaigns in Webex Contact Center. This procedure also covers configurations of other dependent component applications such as Control Hub, Campaign Manager LCM (List and Campaign Manager), and Webex Contact Center Agent Desktop.
Overview
Webex Contact Center provides enterprises with the ability to create and manage outbound campaigns using the LCM (List and Campaign Manager) application.
To create and manage campaigns, the enterprise must have purchased the Campaign Manager SKU. |
The following diagram depicts a summarized workflow that administrators of the respective components perform to set up outbound campaign calls:
Before you begin
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You can configure and use outbound campaigns only if your enterprise has purchased the premium agent license and the Campaign Manager SKU.
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For outbound progressive campaign calls, make sure that you use Campaign Manager LCM version 4.2.1.2310 and above.
- For outbound predictive campaign calls, make sure that you use Campaign Manager LCM version 4.2.1.2401 and above.
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You must have the administrator role and access credentials for the following applications:
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Control Hub
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Webex Contact Center
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Contact your Account Manager to procure the user ID and password to access LCM.
1 |
Set up Connector to integrate LCM application with Webex Contact Center. | ||
2 |
In Management Portal, create Agents and Teams. Configure the same team in the outdial queue as confirmed in LCM. For more information on how to create Teams, see Teams. | ||
3 |
In Management Portal, configure an Outdial Queue for every campaign with the following settings:
For more information on how to create an outdial queue, see Create an Outdial Queue. | ||
4 |
In Management Portal, create Global Variables. For this purpose, create global variables for the customer data that is imported into LCM. Do not make global variables reportable if they contain Personally Identifiable Information (PII). Set Agent Viewable as True for any variable that you want to show on the Agent Desktop.You can create a maximum of 28 global variables for this purpose. | ||
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Create a flow for the Outbound Campaign calls. | ||
6 |
In Management Portal, configure an Outdial Entry Point for every campaign with the following settings:
For more information on how to create an outdial entry point, see Create an Outdial Entry Point. | ||
7 |
Configure outbound campaign groups using the LCM interface. For more information about how to configure campaigns using LCM, see the Cisco Webex Contact Center Campaign Manager User Guide. | ||
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Configure outbound campaigns and the questions and answers to display in the call guide at the campaign level using the LCM interface. For more information about how to configure campaigns using LCM, see Cisco Webex Contact Center Campaign Manager User Guide. | ||
9 |
Create a call guide.
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What to do next
- Agents can then initiate and make outbound campaign calls from the Agent Desktop. For more informaion, see Make an outbound preview campaign call and Make an outbound progressive campaign call.
Access and configure overall outbound campaign reports available in the Cisco Webex Contact Center Campaign Manager modules.
For more information on Campaign Manager LCM reports, see Webex Contact Center Campaign Manager Reports Manual.- In addition, administrators and supervisors can view campaign statistics via the OEM Integration with Campaign Manager report, to measure the effectiveness of the campaigns. The outbound campaign reports are available in Webex Contact Center Analyzer User Guide.