The Wholesale Route-to-Market (RTM) is a strategic channel solution that is designed to bring Webex to the SMB segment by leveraging the market power of Service Providers around the world.

As a Wholesale RTM partner, we want to make sure you know about the latest administration features being released. Subscribe to this article to receive notifications for future releases.


This article is intended for Service Provider administrators that manage Wholesale RTM on behalf of your customers. For end-user features, see What's New in Webex.

For technical documentation, see the Wholesale Route to Market Knowledge Portal.

April 2022

Wholesale Route to Market: Phase Two

The list of package offers is now expanded to include the following two offers. These packages are added to the Webex Calling and Common Area Calling packages, both of which were included in the intial offer.

  • Webex Suite—Webex Suite is the most feature rich package that includes all capabilities of the Webex Calling package, all user and groups services, Webex messaging, and the full Webex Meetings product for up to 1000 participants. This package will appeal to the senior/professional level within the company with heavy calling and large meeting requirements.

  • Webex Meetings—The Webex Meetings package is a standalone meetings package that includes Webex Messaging, and Webex Meetings for up to 1000 participants. This package does not include a calling seat. It is intended for those users who only want a meetings and messaging capability that is not associated with their calling behavior.

User Creation and Package Management from Partner Hub

Partner Hub is updated with new user interface controls that let Wholesale partners provision and manage customer organizations from Partner Hub directly. For details, see Wholesale Route to Marker Solution Guide.

February 2022

Introducing Wholesale Route To Market (RTM)

The Wholesale Route-to-Market (RTM) is a strategic channel solution designed to bring Webex to the SMB segment by leveraging the market power of Service Providers around the world. It is backed by Cisco's innovative technology and deep collaboration expertise. It is comprised of a new operations model, new commercials and new partner programs.

The Wholesale platform delivers operations APIs and Partner Portal innovations that make high-volume, high-velocity transactions possible, while making it easy for partners to create differentiated, cobranded offers in market with their own products.

The new Wholesale commercial strategy facilitates the 35M BroadWorks users to move to the Webex cloud with predictable, fixed, per-user per-month packaging and monthly billing in arrears. A single commercial relationship with each SP is the anchor for all of their end customers, greatly simplifying workflows.

The Wholesale partner programs address both the Service Provider technical and business goals. Cisco's Managed Onboarding Program is designed with two parallel work-streams: Technical Onboarding and Go-to-Market. Dedicated Cisco experts, paired with comprehensive online partner trainings and a robust set of migration and marketing toolkits assure the onboarding experience exceeds expectations.

The Wholesale offer is Webex and comes in 4 packages: Common Area Calling, Webex Calling, Webex Suite and Webex Meetings.

For details, see Wholesale Route to Market Solution Guide.

Pre-provisioning System Check

Run this API before provisioning to ensure that provisioning succeed with no issues. The API checks the customer setup and highlights potential issues such as domain issues and email issues, before you provision customers and subscribers.

RedSky Configuration and Deployment

This feature simplifies the RedSky E911 Calling integration for Wholesale partners by providing APIs that let administrators configure and manage most RedSky services right from Control Hub.

Partner Read-only Administrator

This new role provides users in a partner organization with read-only access to Partner Hub settings, and to Control Hub settings for customer organizations that the partner manages. However, the administrator does not have edit access to either portal. This role helps in situations where a user may need basic access for tasks such as viewing analytics or upsell opportunities. However, their role does not require them to manage settings.

SPAM Call Indicator

A STIR-SHAKEN back end monitors incoming calls and warns you when an incoming call is suspected SPAM, or is from a known SPAM identity. There are three possible alert types that may appear on Webex desktop and mobile apps as part of the Caller ID in the incoming call notification and call history:

  • Verified caller

  • Possible spam

  • Potential fraud

Webex Phone Package

The new Webex Phone Package provides a phone calling package with a similar level of support as the Flex 3.0 Professional package. Support includes basic calling, voicemail, and RedSky E911 integration, but does not include meetings, messaging, or Contact Center. Supported devices include the Webex App in softphone mode, MPP devices, and third-party phones.

Voicemail Transcription

Wholesale RTM users will be able to view transcripts of their voicemail messages as part of the Visual Voicemail view in their desktop and mobile apps.

MPP Device Support

This solution lets Webex-capable MPP devices connect to Webex and access Webex services. The solution provides a consistent and intuitive user experience across the Webex App and MPP Phones for Wholesale RTM users. This feature serves as a cloud connectivity stepping stone with planned features such as Unified Contacts, Call History, and Presence.

Also, enhanced serviceability options let administrators service the MPP device from Control Hub directly. Administrators can open a view that includes device status information along with options to reboot the device remotely or send a problem report for troubleshooting.

Room OS Support

This solution enables RoomOS Webex devices (shared and personal) to register to both Webex Cloud and calling with a single activation code, imparting the additional SIP connectivity to Room OS devices. The solution combines optimized meeting experiences with SIP calling. The solution enhances the Room OS calling experience, letting you make PSTN calls from your Room OS device along with telephony features such as hold, conference, and transfer.

Device support includes the current Room OS portfolio (Room and Room Kit series, Desk series, and Board series).

Also, enhanced serviceability options let administrators service the Room OS device from Control Hub directly. Administrators can open a view that includes device status information along with options to reboot the device remotely or send a problem report for troubleshooting.

Wholesale Setup Assist

The Wholesale Setup Assist service is a customer onboarding service assistance offered by Cisco to its partners. It is ordered for specific customer locations and delivered via two new wholesale SKU: Setup Assist Express and Setup Assist Standard. The specific SKU that is used for an order is selected automatically based on the quantity of users provided by the partner for that location (see below). The process also updates the partner's billing reconciliation report automatically so that partners can bill their customers appropriately.

Following are the two Wholesale Setup Assist SKUs along with their respective pricing model*:

SKU

SKU is used for...

Costs

Express

Location with five users or less

$30 per location (flat rate)

Standard

Location with more than five users

$15 per user per location

*: These are net transfer prices to the partner. The list prices will be different (higher) based on the Wholesale partner discounts.